Effie Kyoungmin Ryu
Designer–Graphics, Brand Experience, Visual Communications
Based in NYC & South Korea

Email effieryu@gmail.com
Instagram @effie.ryu
Linked In Effie Kyoungmin Ryu

2023 Brand Design for Fintech Platform ‘Finter’ : Freelance, Seoul, South Korea

2023 Brand Design for Music Collaboration Platform ‘Elwood’ : Freelance, Canada, US

2022 Brand Design for Fintech PR&Marketing Company ‘Starseed’ : Seoul, South Korea

2021~ Fintech Startup, ‘Quantit’ : Seoul, South Korea
• CI Design, Identity system
• Web Design, Creative Directing for Renewal Website
[Service Product-Cryptocurrency Robo Advisor, ‘RABIT’]
• Brand Design, Identity system
• In-app Graphics, Motion Graphics
• Brand Website design
• Partially participated in UXUI
• Global Marketing Digital contents Design
[Service Product-Stock Robo Advisor, ‘Olly’]
• Brand Design, Identity system, in-app Graphics, Motion Graphics
• Motion Graphics for marketing

2021 Freelance project for Branding studio: Remote, Brooklyn, NY
• Infographics for cryptocurrency client based in San Francisco–Mina Protocol

2020 Freelance Law Firm Branding Design: Remote, NY, NY
• Giordano, Glaws & Fenstermacher, LLP

2020 Freelance Graphic Illustration Design of a Branding studio: Remote, Brooklyn, NY
• Cryptocurrency client based in San Francisco–Mina Protocol

2020 AI mobility AD Matching Platform company In-house Designer: South Korea
• Graphic Design, Digital Contents, Video.
• Editorial Design–IR, Pitch deck, etc.
• Pitch deck Planing, Translation
• Annual Report Design

2019-2020 Pratt Institute Research Open House 2020 Designer: Brooklyn, NY
• Brand Design, Identity System
• Event Graphic Design–Program book, Posters, Signages, Social media promotion design, Motion Graphics

2019 spring, Teaching Assist-’New Forms’ by Pirco Wolfframm: Pratt Institute, Brooklyn, NY

2019 Wix Playground Design Intern : NY, NY
• Webdesign, UXUI

2019 The Participation Agency Design Intern : NY, NY
• Without Plastic Project from The Participation Agency, Graphic Design, Motion Graphics

2019 Fall, Teaching Assist ‘TIME+MOVEMENT’ Motion Graphics studio class: Pratt Institute, Brooklyn, NY

2017-2018 Freelance Design : Web Design, Editorial Design
2017 Assisted fine-artist/professor Steven Dana : South KOREA

2016-2017 Club President - E,go. : South KOREA
• Supported students to prepare the international internship
• Designed and published inaugural edition of the magazine
• Presented 5 seminars on ‘preparation for internship program’

2014-2015 Miley and Molly Assistant Designer : L.A.,CA
• Branding the identity
• Assist fashion design projects
• Web design, Digital contents
• Organizational support at fashion conventions

Work Scope
Brand Experience Design / Identity System / Editorial Design / Art Direction / Web Design /
Graphic Design / Digital Content / UXUI

Activity : Exhibition+Seminar+Review
• 2022 Reviewer at Parsons School of Design ‘Naviating The Field-Portfolio Review’
• 2022 Yeungnam Univ, Visual Design Dept. Seminar ‘The uniqueness of a designer from speculative design to practical use
• 2021 Guest speaker at Cal Poly Pomona UG Visual Communications Design ‘Work&Life as an Designer’
• 2020 The Openroom X UMOCA ‘Please Touch the Art’ Exhibition
• 2019 Website project ‘FLEX’ mentioned in ‘Fast Company’
• 2019 Canvas_Pratt comD agency showcase : Brooklyn, NY
• 2019 Pratt Institute School of Design Exhibition : Brooklyn, NY
• 2018 Plastic Gallery : Brooklyn, NY
• 2016 Yeungnam Univ. Visual Design Dept. Graduation Exhibition : South Korea
• 2012 Exhibition ‘Heenari’ : South Korea

Aug 2018- May 2022 Pratt Institute : Brooklyn, NY
• Master of Fine Arts : Communications Design
• Thesis ‘Blockchain, Behavior, and Commonweal’

2012-2017 Yeungnam Univ. : SEOUL, KOREA
• Bachelor of Visual Design
• Certified in art&design for teaching grades 6-12
• Member of advertising Club Ad-vision
• Advanced courses in typography design, layout, design theory.
• Graduation exhibition, Oct 2016.

• 2017 K-design Awards winner
• 2016 GPA based scholarship
• 2016 Special recommendation scholarship
• 2014 GPA based scholarship

© 2023 Effie Kyoungmin Ryu